About Us

Fluid Thinking. Solid Results.

The thought process is always in a state of flux; it is fluid. If we are fluid in our thinking, then we can adapt more efficiently for our clients.

Martial arts superstar Bruce Lee once said… “Empty your mind, be formless, shapeless. Now if you put water into a cup, it becomes the cup…if you put water into a bottle, it becomes the bottle. Now water can flow or it can crash. Be water my friend”.

A good designer should be fluid in their thinking, and be able to adopt the form of any business.

Fluid thinking is associated with the need for change. Some businesses seldom if ever change their visual identities. Others, with input from designers, will recognise the need to move with the times to meet the demand of an ever changing and evolving market. Designers who embrace the concept of fluid thinking will make a better fit with their clients not only during the initial design phase but as their business grows and develops long into the future.

But fluid thinking has to achieve something positive and concrete. It must lead to solid results.

Fluid thinking. Solid results.

That’s the ethos that drives Notions Design and everything the company creates.

Notions Design has taken the Red Ochre Coffee brand mark and packaging to a new level. The design of the packaging is amazing and we are very proud to have such a talented designer on our team. Thank you Wayne, a fabulous job…
Red Ochre Coffee.

Our services

Notions Design has a wide ranging list of services and products available. It’s how we manage our clients so effectively, from concept to delivery.

Business Naming
Book Production
Internal Documentation
Brand Mark

Our Approach

Fluid thinking is our approach to all things design… being non rigid enables us to design without restriction, to become the space that needs to be filled. This means Notions Design is better equipped to handle the changes that most companies have to deal with in a constantly evolving market.


Taking a comprehensive brief and doing thorough research leads to knowledge and that knowledge leads to a better understanding of what our clients wish to achieve both now and in the future. When it comes to the visual branding of your business Notions Design will provide Solid Results.

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